Why do businesses choose different printing methods for catalogues?
It’s a frequently asked question with complex responses. Catalogs continue to be an effective tool in Australia’s cutthroat industry. However, it’s not easy to decide between offset and digital printing. Depending on the requirements, schedule, and volume, each approach has advantages. The main distinctions between a documentary-style story are dissected in this article. Let’s examine the actual process that led to these two printing routes.
Inside the digital press industry
Imagine a world in full color where accuracy and speed coexist. That is the actual essence of digital printing. It is the preferred option for customized catalogs or small runs. Time is saved since the files are sent straight from the computer to the press. Because of its rapid marketing turnaround, Australian companies like it. When you’re not printing in large quantities, it’s economical.