Why Do Entertainment Streaming Services Curate and Recommend Content Differently
Entertainment streaming services like Netflix, Hulu, Amazon Prime Video, and Peacock are growing in popularity. The way these platforms organize content and provide viewer suggestions is a crucial differentiator. Effective curation and customization, along with large movie and program collections, keep viewers interested and subscribed.
Advanced Algorithms Drive Recommendations
The complexity of the algorithms that drive the suggestions on streaming services is a key differentiation. Complex machine learning algorithms are used by services like Netflix and Amazon Prime Video to analyze user behavior and recommend new movies. These algorithms will recommend more romantic comedies that you may like, for instance, if you watch a lot of romantic comedies. They look at ratings, cast members, directors, genres, keywords, and other users’ comparable viewing choices. The suggestions they...